La Prairie is a Swiss luxury skincare brand whose roots lead back to the famous Clinique La Prairie, founded in 1931 in Montreux by Dr. Paul Niehans. The clinic became known for its revolutionary rejuvenation methods, and the cosmetics brand La Prairie was created in 1978 and is now synonymous with luxury anti-aging care. It has been part of the Beiersdorf group since 1991.

La Prairie also creates refined perfumes. These include Silver Rain (2004) and Midnight Rain (2006), as well as the Life Threads collection (2009), whose bottles named Silver, Gold and Platinum are decorated with threads of precious metals. The collection later continued with fragrances dedicated to the sapphire, the ruby and the emerald.

La Prairie perfumes are luxurious, sophisticated and made for connoisseurs of exceptional quality.